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About

James Xi portrait

Work Experience

Sr UX Design Lead

Sr. Digital Experience Design Lead

  • Designed global design system efforts for the App, delivering cross-platform design guidelines.
  • Designed the ProdMall financial product flow, enhancing discoverability and localization across regional product teams.
  • Designed the end-to-end onboarding design for Hong Kong and Singapore.
  • Collaborated with cross-functional stakeholders globally.

Shanghai Xijian Technology Co., Ltd

Founder

Provided freelance UX/UI services for multiple clients in automotive, finance, and tech.

Startup Planning Stage

Provided freelance UX/UI services for multiple clients.

Self-employed

Collaborated with early-stage companies to design user-centric digital products from concept to execution.

Tencent Technology (Beijing) Co., Ltd

Visual Designer

  • Contributed to major redesign of the Tencent News App.
  • Participated in exploratory design initiatives across Tencent’s products.

Beijing Qianxiang Netscape Technology Development Co., Ltd.

Senior Visual Designer

Delivered UX/UI design for internal product innovation center.

Beijing Weiyou Interactive Network Technology Co., Ltd.

GUI designer

Visual and user experience design for the Weibo Game App.

Awards & Recognition

Muse Creative Awards

2024 Winner

IAI Intelligent Manufacturing Award

2024 Winner

Red Dot Award

Brand & Communication Design 2021 Winner

ICVA Awards

2021 Bronze Award

International Council of Visual Arts Awards

2021 Merit Award

2021 International Designer Club Awards

2021 Nominations Award

Judge of "The 2nd Sogou Input Skin Design Competition"

2016

The Best Creative Award of "vivo Funtouch Global Theme Design Competition"

2015

Adobe User Interface Certified Designer

2019

Education Background

Inner Mongolia Normal University

Dual Bachelor's Degrees in Visual Communication and English. Graduated top 10%.