Make complexity
feel intentional.
The product needed to feel exclusive and crafted while supporting a large set of services that could easily become visually noisy.
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LUXURY OWNERSHIP / SUPER APP CONCEPT
01 / Overview
In collaboration with TopX, I led a Bentley super-app concept bringing vehicle services, concierge, travel and ownership privileges into one premium mobile environment.
02 / Selected frames
15 additional views from the full design system
The product needed to feel exclusive and crafted while supporting a large set of services that could easily become visually noisy.
I used a material-led palette, quiet navigation and concierge-style service framing to make breadth feel personal rather than administrative.
Entertainment · 2020
